Tuesday, September 11, 2007

Internet Marketing || the truth about E-Commerce

E-Commerce is one of the components of Internet Marketing and the exact analogy for this is “marketplace in the Internet”. It consists primarily of distributing, buying, selling, marketing and servicing of products or services over electronic system. For the IT industry, it is an electronic business application aimed at commercial transactions that involves in online fund transfer and online transaction processing.

The good thing about e-commerce is that it brings sufficiency of work done in the market research and analysis between producer and consumer. One problem that can occur is the failure to understand what the costumers really want. Even a product or service has a sound value of proposition; it can fail if the producer does not understand customer habit, expectation and motivation. The way to overcome this potential problem is by proactive and focused marketing research just as traditional producer may do.



Blogger rosesylvia said...

E-commerce is increasing very rapidly among people because, you can shop any thing that you need sitting in one place. As the technology grows this thing will also improve along with it...

September 11, 2007 at 10:14 PM  

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